Area Sales Manager - FMCG (6-12 Yrs) Ludhiana/Punjab (B2C/Retail/Channel Sales)

Key Responsibilities :- Execute and Deliver territory AOP on value, distribution, costs and share.- Execute & govern Trade Investment per agreed principles/strategies by channel/customer to support the growth strategy by Customer/Channel.- Execute superior Brand/Category Activation plans by segment/channel/customer based on deep commercial insight segmentation.- Implement and sustain selling Capability/Training and Sales BPTs within the territory.- Drive In-Store Execution Excellence in order to win at the point of sale.- Leverage Sales Force automation and standard management reporting to drive data driven decision.- Executive Owner of large Regional MT/KA wiring in the marketplace.- Build capability and enhance engagement with distributors to ensure a win-win relationship, ensuring distributor retention.- Deliver Trade Spend productivity through Discount management, Distributor ROI, Cost/Expense control Measures- Build capability of frontline team, through coaching and training using work withs, one on one- Monitor progress against the monthly plan during weekly commitment meetings and monthly review meeting- Gather/regularly review and timely communication of competitive intelligence (market pulse)- Be the voice of the customers/consumers within the organisation.Qualifications/Requirements :- Sales experience in FMCG (preferably Foods category).- MBA will be an added advantage.- Strong Leadership skills, experience of managing large teams.- Towering strength in Sales Operation and a passion for Market Execution- Strong Interpersonal skills to build strategic wiring with Distributors/Customers.- Drive for results/Plays to win.- Customer Centric mentality and approach to conducting business in the right manner.- Strong Commercial experience (Sales, GTM, Trade Marketing, Finance).- Excellent collaboration skills to effectively represent the needs of the territory while partnering with region leaders/senior management.- Strong financial understanding to drive/evaluate impact of various business levers.- Analytical skills ; able to analyse events/data to optimize performance.- Natural inclination to build capability/Be the Head Coach for his/her team.- Well versed in Sales Force Automation. (ref:updazz.com)

Payroll Type : Permanent