Senior Marketing Manager

Department: Obesity Business Unit
Do you look for passion in what you do? Are you highly motivated by being able to make a difference in improving the lives of people living with obesity? Do you have a passion for marketing and driving business growth? We are seeking a talented and experienced Senior Marketing Manager to join our Obesity Business Unit at Novo Nordisk India. If you are ready for a life:changing career, read on and apply today
The Position
At Novo Nordisk, we 're flipping the script. As Senior Marketing Manager, Obesity you 'll be at the forefront of change and contribute significantly to pioneering new approaches and leading the way, driving change for ca. 160 million people suffering from obesity in India, and if data could speak it would say that the prevalence of weight stigma and discrimination is preventing people living with obesity from getting the care they need.
As a Senior Marketing Manager, you will play a key role in shaping the commercial strategic direction within the therapy area and a cross:functional team.
You will have the opportunity to:
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Shape and execute the obesity marketing strategy to optimize and maximize the potential of our future obesity portfolio.
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Led the cross:functional matrix team in delivering the obesity strategy in line with patients journey steps and ensuring excellence in execution in delivery of the business.
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Analyse and identify areas of opportunity for business growth, adopt fail fast approach, and apply agile learnings in unpredictable situations.
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Establish Novo Nordisk as a preferred partner in prevention, healthcare, and obesity.
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Educate, motivate, and inspire the organization about the Obesity portfolio launch strategy, core story, brand positioning, key messages, and clinical evidence.
Qualifications
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Graduate in Life Sciences, Business or Marketing or equivalent field and MBA degree in Business / Marketing from Premier B School.
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Total experience of 12 years with 5 years in managerial position.
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Experience in pharmaceutical/healthcare, consumer goods industry, or private market sales.
Moreover, to be successful in this role, we are looking for a candidate with the following qualifications:
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Several years of commercial experience with a background in marketing, sales, and business development, ensuring a proven marketing toolbox.
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Successful experience with product launches, brand marketing strategy development, and execution in an out:of:pocket environment is desirable.
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Track record of identifying innovative promotional tools, conceptualizing and designing campaigns, and ensuring RoI on marketing activities.
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Interest and gained knowledge of the obesity market, including methods of care, pharmaceutical products and competition, and key customers is desirable.
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Experience in market research initiatives and gaining market intelligence.
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Expert in conference/large meeting:related initiatives from planning to execution.
About the department
As the Senior Marketing Manager, Obesity you will report to the Senior Business Unit Director, Obesity and lead a team of direct reports. The business unit is driven by the values of support, growth, and innovation. With a strong emphasis on collaboration and making a positive impact.
Get ready to break new grounds, define a challenging and rewarding career and see your work make a difference.
Working at Novo Nordisk
Novo Nordisk is a leading global healthcare company with a 100:year legacy of driving change to defeat serious chronic diseases. Building on our strong legacy within diabetes, we are growing massively and expanding our commitment, reaching millions around the world and impacting more than 40 million patient lives daily. All of this has made us one of the 20 most valuable companies in the world by market cap. Our success relies on the
Job Type: Permanent