MHFA - Content Writer - Psychology Background (3-10 Yrs) Chennai (Content/Design)

Roles and Responsibilities :- Writing, editing and publishing engaging content for various social networks, including Instagram, Linkedin, Twitter and Facebook etc.
-Tracking and reporting on social media responses by analyzing traffic to the site.
-Update our social media pages with compelling company news, events, celebrations or solutions and services.
-Respond to questions and comments on our social media pages in a timely and accurate manner.
-Maintaining a visible online on social media presence and adhering to the marketing goals.
-Increasing the company s awareness and readership by using relevant advertising techniques - Optimize social media content (language, message, tone) on the basis of the behaviour of our target audience.
-Familiarity with paid advertisement and aware about different websites, and tools for creating graphics, images and video content.
-To create a range of engaging digital content such as Marketing and Promotional videos and Reels to be used across a variety of online platforms and social media channels.
-To help us maximise our online profile and develop our ever-growing social media presence through the creation of video driven strategies and digital media content.
-Pays attention to trends on Instagram Reels creating and analyzing what works for our business.
-Coordinate with the creative department to create advertising/engagement posts (e.g. for Company Events, Job posts, etc.) - Contribute to the creation of various content materials including : Blogs, Articles, Website Pages, Email templates, Social Media posts etc.
-Develop a deep understanding of MHFAI s business, brand voice, and target audiences.
-Develop posts and articles on a wide range of topics that resonate with our target audience and drive traffic to our website.
-Proofread and edit content to ensure high-quality standards, including grammar, spelling, and punctuation.
-Continuously discover and implement new editing technologies and industry best practices to maximize efficiency. Requirements and skills : - 3 years of solid experience in digital content marketing or related fields - Excellent written and oral Communication skills - The ability to create original web content with images or videos - Proven work experience as a Social Media content writer or a similar role - Hands-on experience using various social media platforms to advertise - Proven record of excellent writing demonstrated in a professional portfolio - Ability to work independently with little or no daily supervision - Working knowledge of SEO, analytics tools, and keyword research - Strong research skills and the ability to synthesize complex information into clear and concise content.
-Creative thinking and the ability to generate innovative ideas (ref:updazz.com)

Payroll Type : Permanent