Associate - Digital Marketing (2-3 Yrs) Trivandrum/Thiruvananthapuram (Online/Digital Marketing)

1. Campaign Management:- Plan, execute, and optimize digital marketing campaigns across various platforms such as Google Ads, social media, email, and content marketing.- Monitor and analyze campaign performance metrics, making data-driven recommendations for continuous improvement.2. Product Marketing :- Contribute to the development and execution of product launch plans.- Collaborate with cross-functional teams to ensure successful product introductions to the market.3. Content Creation :- Develop engaging and high-quality content for digital platforms, including social media posts, blog articles, and email campaigns- Collaborate with design and content teams to create visually appealing and effective marketing materials.4. Social Media Management :- Manage and grow our social media presence across key platforms- Create and curate compelling content, engage with followers, and monitor social media trends5. SEO and Website Optimization :- Implement and manage SEO strategies to improve website visibility and organic search rankings.- Collaborate with web development teams to ensure website optimization and user experience improvements.6. Analytics and Reporting :- Monitor and report on key performance indicators (KPIs) for all digital marketing campaigns.- Provide insights and recommendations based on data analysis to optimize marketing strategies.7. Email Marketing :- Develop and execute email marketing campaigns, including segmentation, A/B testing, and performance analysis.- Ensure compliance with email marketing best practices and regulationsQualifications :- Bachelor s degree in Marketing, Communications, or a related field.- Proven experience in digital marketing with a specific focus on product marketing.- Proficiency in marketing automation tools- Proficiency in managing websites using CMS- Familiarity with SEO best practices and website analytics tools.- Strong written and verbal communication skills.- Creative thinking and problem-solving skills.- Ability to work collaboratively in a fast-paced environment. (ref:updazz.com)

Payroll Type : Permanent