Asianet Digital - Product Manager - Mobile Apps (4-8 Yrs) Bangalore (Others)

The Product Manager Mobile Apps needs to be involved in the strategy formulation and implementation of all existing and upcoming apps. He/She should be proactive, agile with an eye on the latest industry trends. Responsibilities : 1. Manage Development and growth of multiple apps 2. Working closely with Engineering, Quality Assurance, Design, Content, Sales and Marketing teams to create synergies leading to high quality product. 3. Introduce new features and functionalities to improve user experience, boost engagement and retention on the app 4. Conducting regular competitive analysis and recommend plan of action. Also prioritize the requirements to have maximum impact on business. 5. Create product specifications documents and conducting reviews with cross functional teams to ensure timely delivery of projects through proper planning, scheduling and execution. 6. Analyse consumer traffic behavior to make data driven decisions. 7. Track and report important metrics and plan in accordance with the growth strategy Requirements : 1. Ability to define scope of the product 2. Understanding of product development life cycle 3. Knowledge of upcoming technologies to enhance the overall product. 4. Knowledge of Google Analytics, Mix Panel, AppsFlyer, Appsalar, Comscore etc 5. Knowledge of App store Optimization techniques 6. Knowledge of Marketing Campaigns on Google Ad Words and Facebook. 7. Understanding of Android and iOS user manuals. 8. Highly analytical ability. 9. Ability to work with multiple stakeholders.

Required Skills : English