Executive - Search Engine Optimization (2-5 Yrs) Mumbai (Online/Digital Marketing)

Location - Goregaon EastProfile - SEO ExecutiveExperience - 2 yearsCtc - Upto 3.5 LPAWorking Days - 6 days (2nd & fourth Saturday off)Responsibilities include but are not limited to :- Conduct keyword research to identify high-value target keywords and optimize website content accordingly.- Implement on-page SEO strategies including meta tags, headers, internal linking, and URL structure optimization.- Manage off-page SEO activities such as link building, guest blogging, and influencer outreach to improve website authority and domain ranking.- Monitor website performance using tools like Google Analytics, Google Search Console, and SEO software to track keyword rankings, organic traffic, and user engagement metrics.- Analyze SEO data and trends to identify opportunities for improvement and develop actionable insights to increase search visibility.- Collaborate with content creators, web developers, and marketing teams to ensure SEO best practices are integrated into all digital initiatives.- Stay up-to-date with the latest SEO trends, algorithm updates, and industry best practices to maintain a competitive edge.- Provide regular reports and analysis on SEO performance, trends, and recommendations for optimization to management.- Develop and implement comprehensive marketing strategies to increase visibility, traffic, and sales on online marketplaces such as Amazon, Flipkart, etc.- Conduct market research to identify trends, customer preferences, and competitor strategies to inform marketing initiatives.- Optimize product listings including titles, descriptions, images, and keywords to improve search ranking and conversion rates.- Manage advertising campaigns including sponsored products, display ads, and promotions to maximize ROI.- Monitor and analyze key performance metrics such as traffic, conversion rates, and sales to evaluate the effectiveness of marketing initiatives and make data-driven decisions.- Collaborate with cross-functional teams including sales, product management, and creative services to ensure cohesive branding and messaging across all channels.- Stay up-to-date with the latest trends and best practices in e-commerce, digital marketing, and online marketplace platforms. (ref:updazz.com)

Payroll Type : Permanent