Valiance Solutions - Marketing Analyst (1-4 Yrs) Gurgaon/Gurugram (Online/Digital Marketing)

About Us - Valiance is a global AI & Data analytics firm helping clients build cutting-edge technology solutions for digital transformation.- We work with some of the marquee brands across India, US and APAC to build transformative solutions for Credit Risk, Fraud, Predictive Maintenance, Quality Inspection, Data lake, IOT analytics etc.- Our team comprises 100 professionals across Machine Learning, Data Engineering & Cloud expertise.Job Description: We are seeking a skilled Analyst to join our team. The primary responsibility will be to analyze marketing funnels to optimize campaign performance.Key Responsibilities: - Conduct web analytics to track and report on key performance indicators.
-Analyze digital campaign data to assess effectiveness and optimize strategies.
-Utilize campaign analytics to provide actionable insights for marketing team.
-Present findings independently to the team in a clear and concise manner.Skills Required: - Excellent communication skills with the ability to present work effectively.
-Strong analytical and problem-solving abilities. Location: Gurgaon(WFO)- The ideal candidate should have 1-4years of experience in web analytics, digital campaign analytics, and campaign analytics.- Functional skills: 1-4 years of experience in AB testing, web analytics, digital campaign analytics, campaign analytics.- Technical skills: Proficient in SQL; knowledge of Python is a plus (ref:updazz.com)

Payroll Type : Permanent