Content Professional - Social Media (1-6 Yrs) Gurgaon/Gurugram (Online/Digital Marketing)

As a Content Strategist for Social Media, you will play a pivotal role in shaping and enhancing the brand s online presence across various social platforms. You will be responsible for creating, planning, and executing engaging content strategies that align with the brand s vision and objectives.Key Responsibilities:Content Strategy Development : Develop and implement a content strategy that aligns with business goals, targets audience needs, and enhances brand visibility.Social Media Management : Manage and update social media profiles, ensuring cohesive and consistent brand messaging across all platforms (Facebook, Instagram, Twitter, LinkedIn, etc.).Content Creation : Work with designers, writers, and other team members to produce high-quality and engaging content, including posts, graphics, videos, and blogs.Trend Analysis : Stay up-to-date with social media trends and make recommendations for adjustments to the strategy as necessary.Analytics and Reporting : Monitor social media metrics to gauge the effectiveness of content strategies, preparing regular reports on performance and engagement.Audience Engagement : Foster relationships with followers, respond to comments/messages, and develop strategies to increase engagement and build a community.Campaign Management : Develop and execute paid and organic social media campaigns to support marketing initiatives and increase brand reach.Qualifications and Skills :- Bachelor s degree in Marketing, Communications, or a related field.- 1-6 years of experience in social media content strategy, digital marketing, or a similar role.- Strong command of the English language with excellent written and verbal communication skills.- Proficiency in social media management tools and analytics platforms (Hootsuite, Buffer, Sprout Social, etc.).- Creative thinker with the ability to translate ideas into compelling content.- Strong understanding of social media metrics and ability to adjust strategies based on data insights. (ref:updazz.com)

Payroll Type : Permanent