Executive - Search Engine Optimization (1-2 Yrs) Kolkata (Online/Digital Marketing)

Conduct thorough keyword research to identify relevant and high-performing keywords for content optimization and ranking improvement.- Optimize website content, meta tags, and other on-page elements to enhance search engine visibility and user experience.- Conduct regular website audits to identify and address technical SEO issues, such as crawl errors, broken links, and site speed optimization.- Develop and implement content strategies that align with SEO goals, ensuring high-quality, keyword-rich content creation and optimization.- Plan and execute effective link-building strategies to improve domain authority and increase the website s backlink profile.- Stay informed about industry trends and conduct competitor analysis to identify opportunities for improvement and innovation.- Utilize SEO tools and analytics to track, analyze, and report on key performance indicators (KPIs) such as organic traffic, keyword rankings, and conversion rates.- Work closely with content creators, web developers, and other cross-functional teams to implement SEO best practices throughout the organization.- Keep abreast of industry changes and search engine algorithm updates t (ref:updazz.com)

Payroll Type : Permanent