Conversion Rate Optimization & UX Manager (2-4 Yrs) Gurgaon/Gurugram (Online/Digital Marketing)

We are seeking a CRO & UX Manager to take ownership of optimizing the customer journey with a focus on improving conversion rates, enhancing user experience, and boosting overall website performance. This role will be critical in increasing engagement, reducing drop-offs, and driving higher revenue per visitor.Key Responsibilities:-- Develop and execute a CRO roadmap to improve conversions across desktop, mobile, and landing pages.-Conduct A/B testing and user behavior analysis using tools like VWO, Hotjar, etc.- Analyze funnels, bounce rates, and drop-off points to identify friction and eliminate conversion hurdles.- Collaborate with design and product teams to improve UI/UX based on customer insights and data.- Own the end-user testing process, including wireframing, usability testing, and feedback collection.- Work closely with content, tech, and performance marketing teams to align with growth and revenue goals.- Provide regular reporting on outcomes, learnings, and performance improvements.Requirements:-- 2 to 4 years of experience in CRO, UX/UI, or product optimization.- Strong understanding of conversion metrics, user psychology, and behavior analytics.- Proficiency in tools such as Google Analytics 4 (GA4), VWO, Hotjar, Figma (or similar).- Ability to translate user insights into high-performing UI/UX designs.- Data-driven mindset with strong problem-solving skills.Required Skills: CRO & Product Optimization, UX/UI Design, Website Automation & Retention, A/B Testing & Analytics (GA4, VWO, Hotjar), Conversion Metrics & User Psychology (ref:updazz.com)

Payroll Type : Permanent