Associate - Marketing & Public Relations - Media (8-12 Yrs) Bangalore (Marketing/PR/Advertising)

CTC: 25LPA bonus & incentives Marketing & Brand Building- Help shape and execute the NGO s global marketing strategy- Create compelling content that communicates impact, purpose, and credibility- Ensure a consistent, modern brand voice across all platformsDigital & Growth Marketing :- Own execution of social media across platforms (LinkedIn, Instagram, Facebook, X, etc.)- Support website updates, email campaigns, and digital outreach- Track performance metrics and optimize campaigns for reach and engagement- Support the NGO s local action centers with collaterals and branded material, establish social media structure to disseminate the NGO s global content on AC pages and provide direction with fundraising campaigns.Public Relations & Media Outreach :- Increase the NGO s presence in news and media through proactive PR efforts- Identify and pitch stories to relevant media outlets, journalists, and digital publications- Draft press releases, media pitches, and thought leadership content- Build and maintain a media contact database across geographies- Support leadership and program teams with media-ready narratives and talking pointsVolunteer & Donor Growth- Design campaigns to attract and onboard volunteers globally- Support donor engagement through storytelling, impact updates, and fundraising campaigns- Collaborate with fundraising teams to amplify campaigns and eventsStartup-Style Collaboration- Work cross-functionally with program, fundraising, and regional teams- Support global events, virtual campaigns, and partnerships- Take end-to-end ownership of marketing and PR initiatives - from idea to executionWhat We re Looking For- 8 years of experience in marketing, communications, PR, or digital media- Strong writing, storytelling, and media-pitching skills- Experience engaging with journalists, media outlets, or PR agencies is a plus- Hands-on experience with social media, content creation, and basic analytics- Comfort working in a fast-paced, evolving environment with high ownership- Familiarity with tools like Canva, Google Analytics, media databases, or email marketing tools- Passion for social impact and alignment with the NGO s missionMarketing & Digital KPIs (6-12 months) :- Increase overall digital reach by 30-40% across social and web channels- Grow social media followers by 25% year-over-year with consistent engagement- Improve engagement rate by 20% across priority platforms- Publish 2-4 high-quality content pieces per month (blogs, stories, videos, or campaigns)PR & Media KPIs :- Secure 12-20 media mentions annually across print, digital, or broadcast platforms- Pitch at least 3-5 relevant media stories per month with a clear tracking process- Build and maintain a media database of 100 relevant journalists/outlets- Generate 10-15 high-quality backlinks per year from credible media and publicationsVolunteer & Donor Growth KPIs :- Support a 20% increase in volunteer inquiries or sign-ups year-over-year- Contribute to improved donor engagement metrics (email open rates, click-throughs, campaign participation)- Support successful promotion of key fundraising campaigns and global eventsExecution & Ownership KPIs :- Own and deliver marketing/PR initiatives end-to-end with minimal supervision- Meet campaign timelines and deliverables consistently- Provide monthly performance reports and insights to stakeholders (ref:updazz.com)

Payroll Type : Permanent