MyHQ - Manager - Search Engine Optimization (4-7 Yrs) Bangalore (Online/Digital Marketing)

Strategic SEO Leadership:- Build and own the end-to-end SEO strategy for lead-gen products (specifically Virtual Office and business registrations).
-Define traffic and lead-generation OKRs for SEO - Prioritize high-intent keywords and landing pages that generate enterprise-quality leads. Technical & Product-Led SEO:- Collaborate with product managers and devs to implement SEO-first architecture for scalable content, location pages, and PLPs.
-Lead frequent technical audits for crawl/index issues, site speed, Core Web Vitals, schema, etc.
-Work on scalable programmatic SEO projects (e.g. business registration in Indian and international geographies).Content & Authority Building:- Drive content strategy for top, middle, and bottom of the funnel in collaboration with content writers and UX teams.
-Guide internal linking, keyword clustering and content structuring for both lead-gen and traffic-focused assets.
-Build a robust backlink acquisition strategy, targeting both industry publications and local SEO needs. Measurement & Experimentation:- Build dashboards to monitor rankings, traffic, conversions, and lead quality (not just volume).
-Run regular A/B tests on metadata, layouts, and schema to improve CTR and engagement.
-Track keyword groups by intent and business impact (enterprise vs. SMB vs. B2C). Cross-Functional Collaboration:- Work closely with growth, brand, and performance marketing to align messaging and funnel metrics.
-Collaborate with sales enablement and BDR teams to sync SEO initiatives with high-value lead goals.Must-Have Skills: - 4-7 years of experience in SEO with a clear track record of scaling organic traffic and inbound leads in a high-growth company.
-Strong command of technical SEO, on-page and off-page SEO, keyword clustering, and structured data.
-Experience working on product-led SEO projects for regulatory, compliance and services-led platforms, including virtual offices, business registrations, GST, and APOB/VPOB use cases.
-Strong data-driven decision maker (Google Search Console, GA4, As, Screaming Frog, Looker/Data Studio).
-Bonus: Experience with local SEO, enterprise keyword targeting, and AI-assisted content generation workflows. (ref:updazz.com)

Payroll Type : Permanent