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Manager - Field Marketing - Events Management - International Market (4-8 Yrs) Bangalore (Marketing/PR/Advertising)

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by Updazz.com
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Job Specifications
Employment Type Full time jobs
Minimum Experience 1 yr
Job Description
Role & ResponsibilitiesEvent Strategy & Execution:- Own the brand calendar, field marketing strategy, and (online offline) event budget- Research, evaluate, and finalize field marketing opportunities (conferences, summits, dinners, workshops, webinars, demo days) across key markets in the US- Negotiate sponsorships, booth packages, and speaking slots with event organizers- Ideate creative engagement strategies for events: unique booth experiences, interactive demos, memorable swag, networking activations that make Zenskar stand outOwn end-to-end event logistics across all formats:- In-person (venue, F&B, AV/tech, swag, print collateral, on-ground coordination) and- Online (platform selection, driving registration, speaker rehearsals, production, Q&A moderation, recording)- Create comprehensive event playbooks: run-of-show documents, founder briefings, speaker prep calls, target account lists- Be the visible spokesperson for Zenskar-present our product and story at events, demo days, and webinars- Coordinate with SDRs pre/post-event to drive attendance and demo conversions- Track and report event ROI: pipeline generated, ICP meetings booked, brand visibility metricsPartnerships, Community & Thought Leadership:- Build relationships with finance communities (Finance Alliance, FSuite, Operators Guild, GrowCFO, FIF Collective) and identify co-marketing opportunities- Manage analyst relationships with Gartner, Forrester, MGI Research; own inquiry processes and briefing cycles- Evaluate hosting our own podcast and secure guest appearances for founders on industry podcastsContent & Promotion:- Collaborate with PMM to create event-specific content: brochures, case study one-pagers, conference decks, booth signage, analyst briefings- Own social media strategy for events, thought leadership, and founder branding: create promotional posts, publish post-event recaps, and build the founders personal brands across platformsIdeal Candidate:Strong Marketing Manager profiles.- Mandatory (Experience 1): Must have 4 years of experience in Field Marketing / Event Marketing roles within B2B SaaS companies (Fintech, RevOps, Finance software strongly preferred)- Mandatory (Experience 2): Must have end-to-end ownership of global events, including planning, execution, and post-event reporting for small (20-30 pax) to large-scale (100 pax) events- Mandatory (Experience 3): Must have hands-on experience independently organizing international events (Preferred US) including vendor coordination, logistics, branding, and on-ground execution- Mandatory (Experience 4): Must have independently managed event budgets, including - forecasting, cost control, vendor negotiations, and ROI tracking- Mandatory (Experience 5): Must have prior experience working in small or lean marketing teams, with high ownership and minimal support- Mandatory (Experience 6): Must possess excellent written and verbal communication skills and be confident representing the brand at global events.- Mandatory (Travel): Must be willing and open to travel to the US in future for events as required- Mandatory (Company) - B2B SaaS Companies (ref:updazz.com)

Payroll Type : Permanent
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Updazz.com (Registered since July-2017)
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