ChicMic Studios - Executive - Digital Marketing - Blockchain Vertical (2-5 Yrs) Mohali/Punjab (Online/Digital Marketing)

We are hiring a Digital Marketing Executive - Blockchain with strong hands-on experience in SEO, AEO (Answer Engine Optimization), GEO (Generative Engine Optimization), and Paid Advertising.The ideal candidate must have experience handling Blockchain/Web3 projects, executing data-driven growth strategies, and working with automation tools, analytics, and client communication.Key Responsibilities:SEO / AEO / GEO:- Conduct keyword research, competitor analysis, and growth opportunity mapping- Optimize website architecture, internal linking, metadata, and content structure- Implement on-page SEO best practices (technical SEO, speed optimization, UX improvements)- Develop and execute link-building strategies- Optimize content for AI-driven search, featured snippets, and generative search platforms- Monitor algorithm updates and adapt strategy proactivelyPaid Advertising (Mandatory):- Plan, execute, and optimize paid campaigns (Google Ads or equivalent platforms)- Manage campaign budgets, bidding strategies, and performance tracking- Align paid campaigns with organic SEO strategies for improved ROIAutomation & Analytics:- Use SEO automation tools for audits, tracking, and reporting (mandatory)- Monitor rankings, traffic, and conversion metrics- Generate actionable performance reports and insightsTeam & Client Management:- Collaborate with content, design, and development teams- Guide junior team members and ensure quality execution- Handle client communication, reporting, and strategy discussionsMandatory Requirements:- 2-5 years of hands-on experience in Digital Marketing- Proven experience in Blockchain / Web3 marketing projects- Strong expertise in SEO, AEO, GEO- Mandatory experience in Paid Ads (Google Ads or similar platforms)- Experience with SEO automation tools- Experience handling clients and internal teams- Strong understanding of AI-driven search and algorithm behavior- Excellent analytical and communication skillsPreferred Qualifications:- Bachelor s degree in marketing, Communications, or related field- Agency or in-house marketing experience- Experience with Email Marketing tools- Experience using LinkedIn Sales Navigator for lead generationWhy Join Us?- Work on global Blockchain & Web3 projects- Opportunity to lead growth initiatives- Fast-paced, innovation-driven environment- Direct impact on brand visibility and revenue growth (ref:updazz.com)

Payroll Type : Permanent