Good Life - Manager - Digital Marketing (4-10 Yrs) Mumbai/Navi Mumbai (Online/Digital Marketing)

Description:Key Responsibilities:Customer Engagement:- Strategize and execute customer engagement initiatives across various platforms, including social media and online portals.E-commerce Sales Development:- Drive e-commerce sales strategies to maximize revenue.Branding:- Develop and enhance brand identity and positioning in the market.Social Media Management:- Oversee and manage social media accounts, ensuring consistent brand messaging and engagement.Competition Analysis & Product Development:- Conduct thorough competition analysis and support brand and product development initiatives.On-ground Activations:- Plan and execute on-ground activation events to promote brand visibility.ATL & BTL Activities:- Manage Above The Line (ATL) and Below The Line (BTL) marketing activities.Brand Management:- Oversee brand management from pre-launch through to success.Preferred Candidates:- Master s degree in Marketing- Based in Mumbai- 4 years of experience in a consumer goods company- Background in digital marketing- Excellent communication skills- Entrepreneurial mindset; self-driven and proactive- Professional and process-oriented- Proficient in MS Office- Strong organizational skills, with the ability to manage data and communication effectively- If you are passionate about driving brand success in the FMCG and D2C space, we would love to hear from you!- Candidates who are comfortable traveling to BKC should apply. (ref:updazz.com)

Payroll Type : Permanent