Manager - Social Media Marketing (2-8 Yrs) Gurgaon/Gurugram/Any Location (Online/Digital Marketing)

Role Summary:Own end-to-end marketing strategy across brand, content, and campaigns. Turn insights into plans, lead shoots and content systems, and orchestrate internal teams and partner agencies to deliver measurable growth.Key Responsibilities:- Build monthly/quarterly marketing strategy and GTM plans across channels (social, CRM, PR, retail).- Lead concepting, pre-production, and post-production for photo/video shoots; ensure brand consistency and on-time delivery.- Own content management: editorial calendar, asset pipeline, versioning, approvals, and channel adaptation.- Translate creative strategy into briefs; guide designers, writers, and editors to high-quality outputs.- Manage third-party partner agencies (creative, media, PR, influencers): briefing, SLAs, budgets, and performance.- Drive campaign analytics and insights; optimize for reach, engagement, traffic, conversion, and ROAS.- Partner with Merchandising/Category/Retail for product drops, season launches, and in-store storytelling.- Plan and track budgets, timelines, and KPIs; publish post-campaign repo (ref:updazz.com)

Payroll Type : Permanent