Email Marketing Specialist (4-30 Yrs) Anywhere In India/Multiple Locations (Online/Digital Marketing)

Job Title: Klaviyo E-commerce Email Marketing SpecialistLocation: RemoteJob Type: Full-TimeExperience Required: 5 years in email marketing for D2C e-commerce brandsReports To: The CEOWork Timings: 7:30 PM to 4:30 AM(NIGHT SHIFT)Job Summary:We are seeking a highly experienced and creative Klaviyo Email Marketing Specialist to manage and execute end-to-end email campaigns across various D2C e-commerce brands. The ideal candidate will be a strategic thinker with hands-on expertise in Klaviyo, a strong grasp of email automation flows, and a passion for copywriting, content creation, and visual email design that drives engagement and sales.Key Responsibilities:Campaign & Flow Management- Develop, implement, and optimize email campaigns in Klaviyo for multiple D2C e-commerce brands.- Build and manage lifecycle flows (e.g., welcome series, cart/browse abandonment, post-purchase).- Conduct A/B testing on subject lines, creative, CTAs, and send times to improve open/click/conversion rates.Content Creation & Design- Write high-converting, brand-consistent copy for emails and SMS.- Design visually compelling emails using Klaviyos drag-and-drop editor or custom HTML when required.- Collaborate with graphic designers (or use Canva/Figma) to develop visually engaging creatives.- Ensure mobile responsiveness and cross-device/email client compatibility.Analytics & Optimization- Monitor key metrics (open rate, CTR, revenue per email, deliverability, etc.) and report on campaign performance.- Analyze audience behavior and segment lists to improve personalization and targeting.- Suggest data-driven improvements to boost campaign ROI and reduce churn.Brand Management- Work closely with e-commerce brand teams to understand positioning, tone of voice, and seasonal marketing goals.- Maintain brand consistency across all email and SMS communications.Technical & Tool Expertise- Deep knowledge of Klaviyo features including segments, flows, dynamic blocks, UTM tagging, and integrations with Shopify, WooCommerce, or other platforms.- Manage subscriber list hygiene, opt-ins, and GDPR compliance.Required Skills & Experience:- 5 years of hands-on experience in Klaviyo email marketing for 10 or more D2C e-commerce brands.- Strong portfolio of high-performing campaigns and flows.- Proficiency in email copywriting, email design tools (Klaviyo builder, Canva, or Figma).- Understanding of D2C marketing funnels and consumer psychology.- Experience with A/B testing and performance analysis.- Ability to manage multiple brands and deadlines simultaneously.- Strong communication and project management skills.Preferred Qualifications:- Experience in consumer industries like fashion, beauty, home dcor, wellness, or food/beverage.- Working knowledge of Shopify or other e-commerce platforms.- HTML/CSS for email customization (bonus).- Familiarity with SMS platforms like Attentive or Postscript (bonus).What We Offer:- Opportunity to work with fast-growing D2C brands.- Creative freedom and ownership over your campaigns.- Work from home.- A collaborative, growth-focused team environment.Role: Email MarketingIndustry Type: Advertising & Marketing (Digital Marketing)Department: Marketing & CommunicationEmployment Type: Full Time, PermanentRole Category: Digital MarketingEducationUG: Any GraduatePG: Any Postgraduate (ref:updazz.com)

Payroll Type : Permanent